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REAL Direction
Disiplines
UX / UI / Branding / Graphic Design
Project Type
Website Design & Build Brand Development Catalogue Design Full Brand Activation
Overview
REAL direction approached Sparx to develop a complete brand presence, bringing together branding, digital, print and marketing under one consistent visual identity. The project covered everything from brand development and website design to catalogue creation and full brand activation.
Challenge
REAL direction needed a stronger, more consistent brand that could work across digital and physical touchpoints. The goal was to create a professional identity that clearly communicated the business while providing a flexible foundation for future growth.
Approach
We developed the brand from the ground up, creating a visual direction that could be applied consistently across every customer touchpoint. The website was designed and built to bring the new identity to life, while supporting catalogue design and wider marketing activity.
Solution
Sparx delivered: Brand development Website design & build Catalogue design Marketing collateral Digital design Full brand activation The result was a consistent, professional and recognisable brand experience across digital and print.
Outcome
REAL direction now has a cohesive brand identity and digital presence that provides a strong foundation for continued growth. From the website to printed catalogues and wider marketing, every touchpoint works together as one brand. Sparx Brand. Digital. Print. Activation.
